Internet Marketing for Law Firms

Today, the Internet is a more powerful resources than ever for any business looking to grow its audience and increase interest in its brand. Some industries are even finding completely-online companies for their services. So, where does that put law firms?

Lawyers have been around for a long time, and their services will always be needed. Someone is going to be injured in an accident or accused of a crime. You, however, need to build your business and compete with other law firms in your area.

That means that your firm needs to focus on SEO, but marketing techniques that otherwise work might not work online. You’ll need to make sure your online marketing works to grow your firm.

SEO Will Help You Rank

SEO, or search engine optimization, will be key to making your law firm rank and be successful. When a person searches for keywords related to your site— “car crash attorney near me,” for example—you want your page to appear as close to the top spot as possible.

That’s why you’ll need to focus on SEO. By optimizing your site for certain keywords, you’re increasing the chances that people will visit your site. In the world of Internet marketing, these visits are vital. After all, you want people to see your content and consider you while they’re searching for an attorney.

So, take a look at your site’s rankings. Are you at the top of the page? Are you even on the first page for your search terms? If not, you may need help improving your rankings and building a successful marketing plan.

More Traffic Means More Clients

SEO is essential to law firm marketing because it makes you more visible. You want as many people as possible to visit your site, so that you’ll have better rankings and more attention to your sites. This can translate to more people seeking out your site and your law firm for help when they’re struggling with a lawsuit or other case.

When you set up your site, your reasoning is to gain more clients, so you’ll need to prepare your site to bring in more people and turn those visitors into clients. Getting people to click and call will help you reach out to clients that might not have heard of you otherwise, so reach out for help with marketing your law firm online.

Optimize Your Site for Success

When you’re working on building your business and pulling in more clients, you need to move beyond business cards and billboards. Instead, you’ll need to look at the Internet for help. More and more people browse the internet every day, meaning that you’ll need to focus on pulling people in to your site.

This means focusing on SEO for your law firm. You want people to see your site and go from curious to client, and optimizing your site will make a difference. Fortunately, a law firm marketing company can help you manage that.

If you’re struggling to get clients from your site, seek out the people who can help you turn your digital traffic into more clients and more visibility.

Motorcycle Accident Statistics

When we think of motorcycles, we often think of the freedom they give you on the road. However, you may also think about the high fatality rate from which motorcyclists suffer, which is a severe problem for many drivers.

While you might know or have heard that taking certain precautions when on a motorcycle can save your life, the difference something like a helmet can make is staggering. As such, keep in mind these safety tips, which can protect your safety, according to some of the most recent accident statistics.

Driving Without a Helmet is Fatal

While studies have shown that motorcycle helmets can save lives, many riders choose not to wear helmets. In Texas, this is one hundred percent legal, although statistics show that they can make a difference, even though a motorcycle crash may still become fatal.

When wearing a helmet, you have much more protection, since they’re about 37 percent effective in preventing fatalities and 67 percent effective in preventing brain injuries. This could mean a longer, healthier life without permanent impairments.

Driving at Night Can Be Dangerous

While you might have reflective stickers and lights attached to your motorcycle, dim or no light makes it even more difficult to see a motorcycle. Worse, drivers often become more drowsy at night, increasing the risk of injury and deaths.

In fact, most Texas accidents occurred after 6 PM, and the number of accidents increases on weekends. This is because more people are out in the evening, without the concern of work the next day, and many of them might have been drinking or staying out later than normal. This all adds up to serious injuries or death for many motorcyclists.

Other Drivers May Not See You

The bad news is, even during the day, other drivers might not take the time to look for you. While motorcycles continue to become more popular, safety does not follow this rise.

In recent years, motorcycle fatalities have grown to account for around 13 percent of all motor vehicle accidents, which is significant, since the number of Texans who use cars outnumber the motorcycle users.

The unfortunate truth is that motorcycles are much smaller than a car, and thus easier to overlook. You may land right in someone’s blind spot, putting you at further risk. Other drivers may also merge into your lane or stop without warning, unaware of where you are.

A Lawyer Can Help

All these can spell disaster for a motorcyclist on the road, and you may have already suffered from a serious accident on your motorcycle. It takes just one mistake, and if any of the above conditions are in effect as well, the chance for injury rises.

If you’re suffering because of someone else’s carelessness, don’t let them get away with it. A lawyer from the Colley Firm, PC, can help you get justice after an accident leaves you injured. You deserve compensation, and by starting with a free consultation with our lawyers, your chances of getting your compensation are better already. To schedule your consultation, give us a call at 1-877-411-2001, or complete the online form below.

Understanding the Lawyers on Retainer Concept

Do you really understand what it means to have a lawyer on retainer? To be honest, there are thousands who don’t quite understand this and think it means having a lawyer already paid for and waiting until they need them. That is not quite the case however! Lawyers work in a variety of ways and there are some types of lawyers who require retainer fees. So, why is this? What does it mean to have a lawyer on retainer?

You Pay an Upfront Fee

With most accident cases and you suing someone there are usually no upfront fees so that lawyers are paid when the job is complete. However, with criminal defense lawyers as well as divorce lawyers, they require upfront fees or a retainer in order to retain their services. This essentially means the lawyer is able to do some work for you which can actually be very good. Paying an upfront fee or a retainer might not sound too appealing to a lot of people but it can actually play a very important role for millions.

Why Lawyers Need A Retainer Fee?

A lawyer will have several consultations with you over the handling of your case and that takes up their valuable time; that is something which they must be reimbursed for. Secondly, the lawyer has to interview potential witnesses or people they may have to call to testify in the case; that again, costs money. Thirdly, lawyers have to research your case and have to look at proving your case. They have to find witnesses to the events, evidence and many things more and they can’t do that without a retainer fee. Remember, some lawyers have to hire outside professionals to find new leads such as private investigators so they have to be paid too. Your retainer fees can go towards paying for some of those expenses.

The opposite of a retainer fee arrangement is the contingency fee charged by most personal injury firms. Here is one example of a firm that charges a contingency fee –

Should You Have A Lawyer On Retainer?

It can be a really good idea to look at hiring a lawyer on retainer when you are facing a legal matter. Why? Well, they can do a lot of good for your case. They can investigate your case further and do what they can to find evidence to disprove the case against you. It’s something which can prove very useful and something you should give a lot of thought and consideration over too. It’s time to think about hiring a lawyer on retainer. They can do so much for your case.


Understand the Concept before Getting Into a Panic

Lots of people seem to think lawyers that work on retainer costs far too much. In a way, it can be very costly to use this type of lawyer but in most cases you won’t find a lawyer willing to wait for payment. Lawyers need a fee to help them do the work they need to for you and while you might not like it, it’s sometimes necessary. However, that doesn’t mean to say you can’t find a lawyer with reasonable rates that you can afford. It’s important to find someone who is affordable for you now and in the future.

Practices to Maintain Law and Order

It can be difficult for society to maintain good law and order. People have grown up with different morals and values and that does mean some people want to live life their way, even if it means breaking the law. It can be so difficult for everyone whether they intend to do something they shouldn’t or not. Being able to maintain law and order within a community or society is tough no matter how far we have come in modern life. There are problems with laws and keeping order is not always easy either as everyone has a view or opinion of their own. However, there are some things which need to be done to help maintain law and order in today’s world.

A Suitable Punishment for All Crimes

There needs to be equal justice in order to see a good level of law and order. If one person kills someone and gets eighteen years, they should do every day of that for the life they have taken. However, if another person did the same crime but got only five years, is that right? No and even though every case is different there needs to be some level of equal otherwise order will not be maintained. There needs to be a suitable punishment for all crimes, whether it’s fining a shoplifter or giving a community service order to someone who has caused minor injuries to others. Minor and serious crimes need to be re-evaluated so that there is a suitable punishment for the crime and that all offenders are punished accordingly to their circumstances.

Giving People the Chance to Rehabilitate

You want people to maintain law but the trouble is that there are not enough rehabilitation opportunities. When someone has broken the law in the past and goes to get a job, an employer might favor another who hasn’t been in jail or broken the law. That makes it tough for the offender to move on with their life and become a productive member of society. Instead there needs to be more programs to rehabilitate an offender and to help all offenders, even if it’s a minor crime, to get the chance to prove themselves to the world.see other details at

More Must Be Done To Keep Law and Order


There seems to be one rule for one and another rule for another. This is not going to help maintain law and order. It will cause a divide and it’s not what we need. Instead, there needs to be equality within all people and while each crime need to be assessed and punished to its level of crime, balance is needed. Far too many people are not getting the chances they deserve because of their past. If we want to maintain law and order you have to wipe the board clean so that everyone has a chance. You can read more about law straight from the source.

Law and Order

Sometimes, maintaining law and order is impossible when there are people who want to cause upset and to cause trouble. Others can get involved without even knowing it and that is really tricky. However, law and order doesn’t have to be so tough that we all rebel against it. It can work for us and keep us all safe too.

Internet Marketing For Lawyers – Advice That Counts

Have you thought just how important internet marketing is? To be honest, a lot of people forget that marketing and advertising are the two key elements when it comes to any website and gaining success online. Without good advertisement and marketing a business can fail. That is what a lawyer is, a businessman, he is just a businessman within the law field! Lawyers are professionals but they too have to take on the mindset of a businessman and market their services in an effective way so that they can gain new leads and new clients. The following are a few things that might help when it comes to internet marketing.

Creating a Website Does Help

Advertising your services is great but people want to know more. They want to be able to go onto a website and check out what you are all about. Remember, people use the internet for almost anything today and if they can find out a little more about your legal services it might help attract them further. That is why creating a good website will help your cause. Websites are useful and they can enable someone to go onto your site and find out about you as a lawyer and your legal services. This is going to prove very popular and very useful as well. It’s time you marketed your services with a website. read related updates at

You Must Showcase Professionalism with Your Website and Content

Having a professional website is important. You need to bring a good impression to the table when they visit your site so it’s time to think about designing and marketing your site in a professional manner. Content is good but so too is how you present the site. Is the site easy to read? Can people navigate through the site easily or have you put in too many bright colors over bright writing fonts? All these things matter when it comes to attracting clients so you have to remember that. Your site must look professional from the layout of the site to its content and beyond. It will make a real difference.

PPC Isn’t Always the Best Way to Gain More Clients


Pay per click has become very important over the last decade and more people use this form of marketing but for car accident lawyers it’s not always the best. Remember, you can generate leads from PPC but some of those leads are going to go cold. Leads don’t always mean clients so you really have to be careful how you use PPC. It could be that pay per click costs you far more than what you earn in terms of bringing in new clients and that is a real money-waster. You have to be smart over your marketing methods and maybe think about leaving PPC behind.

Be Smart On Your Marketing

Internet marketing has always been tough and you can honestly find yourself getting into a heap of trouble over where you start. Marketing takes time and effort to work and while you might think you are doing everything right, think again. You have to market your site effectively and take it seriously and with care. Marketing will matter for you.