Internet Marketing for Law Firms

Today, the Internet is a more powerful resources than ever for any business looking to grow its audience and increase interest in its brand. Some industries are even finding completely-online companies for their services. So, where does that put law firms?

Lawyers have been around for a long time, and their services will always be needed. Someone is going to be injured in an accident or accused of a crime. You, however, need to build your business and compete with other law firms in your area.

That means that your firm needs to focus on SEO, but marketing techniques that otherwise work might not work online. You’ll need to make sure your online marketing works to grow your firm.

SEO Will Help You Rank

SEO, or search engine optimization, will be key to making your law firm rank and be successful. When a person searches for keywords related to your site— “car crash attorney near me,” for example—you want your page to appear as close to the top spot as possible.

That’s why you’ll need to focus on SEO. By optimizing your site for certain keywords, you’re increasing the chances that people will visit your site. In the world of Internet marketing, these visits are vital. After all, you want people to see your content and consider you while they’re searching for an attorney.

So, take a look at your site’s rankings. Are you at the top of the page? Are you even on the first page for your search terms? If not, you may need help improving your rankings and building a successful marketing plan.

More Traffic Means More Clients

SEO is essential to law firm marketing because it makes you more visible. You want as many people as possible to visit your site, so that you’ll have better rankings and more attention to your sites. This can translate to more people seeking out your site and your law firm for help when they’re struggling with a lawsuit or other case.

When you set up your site, your reasoning is to gain more clients, so you’ll need to prepare your site to bring in more people and turn those visitors into clients. Getting people to click and call will help you reach out to clients that might not have heard of you otherwise, so reach out for help with marketing your law firm online.

Optimize Your Site for Success

When you’re working on building your business and pulling in more clients, you need to move beyond business cards and billboards. Instead, you’ll need to look at the Internet for help. More and more people browse the internet every day, meaning that you’ll need to focus on pulling people in to your site.

This means focusing on SEO for your law firm. You want people to see your site and go from curious to client, and optimizing your site will make a difference. Fortunately, a law firm marketing company can help you manage that.

If you’re struggling to get clients from your site, seek out the people who can help you turn your digital traffic into more clients and more visibility.

Motorcycle Accident Statistics

When we think of motorcycles, we often think of the freedom they give you on the road. However, you may also think about the high fatality rate from which motorcyclists suffer, which is a severe problem for many drivers.

While you might know or have heard that taking certain precautions when on a motorcycle can save your life, the difference something like a helmet can make is staggering. As such, keep in mind these safety tips, which can protect your safety, according to some of the most recent accident statistics.

Driving Without a Helmet is Fatal

While studies have shown that motorcycle helmets can save lives, many riders choose not to wear helmets. In Texas, this is one hundred percent legal, although statistics show that they can make a difference, even though a motorcycle crash may still become fatal.

When wearing a helmet, you have much more protection, since they’re about 37 percent effective in preventing fatalities and 67 percent effective in preventing brain injuries. This could mean a longer, healthier life without permanent impairments.

Driving at Night Can Be Dangerous

While you might have reflective stickers and lights attached to your motorcycle, dim or no light makes it even more difficult to see a motorcycle. Worse, drivers often become more drowsy at night, increasing the risk of injury and deaths.

In fact, most Texas accidents occurred after 6 PM, and the number of accidents increases on weekends. This is because more people are out in the evening, without the concern of work the next day, and many of them might have been drinking or staying out later than normal. This all adds up to serious injuries or death for many motorcyclists.

Other Drivers May Not See You

The bad news is, even during the day, other drivers might not take the time to look for you. While motorcycles continue to become more popular, safety does not follow this rise.

In recent years, motorcycle fatalities have grown to account for around 13 percent of all motor vehicle accidents, which is significant, since the number of Texans who use cars outnumber the motorcycle users.

The unfortunate truth is that motorcycles are much smaller than a car, and thus easier to overlook. You may land right in someone’s blind spot, putting you at further risk. Other drivers may also merge into your lane or stop without warning, unaware of where you are.

A Lawyer Can Help

All these can spell disaster for a motorcyclist on the road, and you may have already suffered from a serious accident on your motorcycle. It takes just one mistake, and if any of the above conditions are in effect as well, the chance for injury rises.

If you’re suffering because of someone else’s carelessness, don’t let them get away with it. A lawyer from the Colley Firm, PC, can help you get justice after an accident leaves you injured. You deserve compensation, and by starting with a free consultation with our lawyers, your chances of getting your compensation are better already. To schedule your consultation, give us a call at 1-877-411-2001, or complete the online form below.